Monday, August 15, 2016

11 Years Ago I Had a Vision to Work From Home

I Keep Moving Forward in My Business - Rhonda Swan
Each and every day, since then, I have had to put one foot forward and stayed focused on my vision. I’ve taken daily actions to become a better person and business owner.
When I started my first business, I called over 3,000 leads and didn’t make a sale…not even a penny.
I invest in myself, my education and listened to those around me that were having success and living the life I wanted.
Three months after starting my first online business, I walked into my boss’ office and said I needed to leave. I told her that I had found a business I could work from home and earn the same amount of money- if not more.
She laughed at me, and told me I would be back. Boy was she wrong.
I focused and built my business for another 3 months, taking daily actions and steps to learn the next move. I had small successes, and used those successes as a stepping stone in my growth.

I Made My Dream of Being a Work From Home Mom Come True

During those 90 days, my life turned around and so did my business. I never went back to the daily grind ever again.
It’s been 11 years since I said “YES!” to my new life, and said “YES!” to helping others achieve their dreams.
Has it been all sunshine and roses? Hardly, but it’s been the most rewarding adventure I’ve ever experienced and I wouldn’t change a thing.

I Share With Others How to Be Successful Business Owners

I’ve just arrived back in Bali after spending 2 weeks in Dubai and the Kingdom of Bahrain. I was able to share my journey with other Freedom-preneurs and had the chance to teach on the 8 Pillars to Online Success.
When we were in Dubai, all of the attendees were there to speak and give their Ted like talks. It was scary for them, because they had to speak in front of their peers and large crowds.
We went to a restaurant so that they could practice their speeches in front of the people that were there. Even though I’ve spent a lot of time on stages, I’ll be honest, it was kind of hard for me.
The goal was to desensitize themselves from caring what other people think. The biggest thing that stops people in their tracks is what people think about them. When others say things to you that affect you negatively, you end up changing the way you live your life.
I’m so thankful that I have worked to overcome what others think of me. The day I told my boss I was leaving and never coming back, she thought I was absolutely crazy. What if I had allowed what she thought of me to dictate my next steps? I wouldn’t be here today, that is for sure.
If someone had told me 11 years ago that I would be on stage speaking life into a crowd of entrepreneurs that have a DREAM to be FREE, and to live as a Freedom-Preneur, I would tell them they are crazy.
This is what having a vision can do for your life and for the life of others.
Don’t be afraid to fail or fall. Get back up and keep moving. Your life awaits you!

Some people watch on the sidelines- others play the game. Are you ready to stop caring what others think about you and boxing yourself into what this world says you have to be? If so, I invite you to check out the Freedom-preneur Academy. I hold nothing back in this training program, so that you are able to make the changes you want to make in your life.

Friday, August 12, 2016

How to Create a Valuable Blog For Your Business

  • Why You Need a Valuable Blog For Your Business - Rhonda Swan

    We are in a time where people utilize the internet to learn the information they need. Providing valuable content on your blog is a great way to serve your potential customer. It is very important that you write high quality, consistent posts that add value to your reader’s life.
    Another reason you should utilize this outlet is that it allows you to build relationships with your audience.

    Valuable Blog Posts Are Highly Shareable

    Interesting content is one of the top 3 reasons that people follow brand on social media. When you are writing information that is of high value, people will share it with others. This widens your influence and allows you to reach even more of your target market.

    Become a Proficient Writer

    In the business world, it is important that you are able to communicate yourself well with your potential clients. By blogging on a regular basis, you are honing in on your communication skills. When you have committed to reaching your audience through this platform, your overall writing abilities will soar.

    How to Write a Killer Blog Post

    I think a lot of people shy away from writing a blog, because they aren’t sure what to write about. When you know your brand and have a core message, it can make writing blog content a whole lot easier.
    Here are some of the things you need to keep in mind when writing a blog post:

    Focus on Adding Value to Your Reader

    There are a lot of people that think the market is saturated with content. Here’s the thing- it’s saturated with words, but much of what you read isn’t actually valuable. You need to focu on writing information that your target audience is in desperate need of.
    Think about your ideal customer. What is their pain points? Pain points are problems, whether real or perceived. Figure out what your ideal customer has the biggest need of, and speak directly to that.
    Not sure what your audience needs? Then consider creating a survey. This is a perfect way to figure out what their problems are and how you can speak directly to it.

    Figure Out Your Writing Voice

    It’s super important that you write in such a way that you make a personal connection with people. No one is going to follow cold hard facts. Instead, they will follow someone that has captured their attention- and that is done through your writing voice.
    Check out these 3 voice archetypes:
    1. Sage- This is a person that has a lot of experience and can speak with authority on their subject.
    2. Sherpa- This is someone who is a few steps ahead of the reader and can offer insight into things to come.
    3. Struggler- This is the individual that is in the process and willing to share their struggle and recount their current experiences.
    No matter where you are in your business, you can offer value to your reader. Don’t think you have to be an expert. Pick the voice archetype the best fits you and stick with it until it changes. There will come a day when you go from Struggler to Sherpa to Sage.

    Create a Good Headline

    Crafting the right headline is essential. You need something that will grab the reader’s attention so that they will click on your valuable content.
    The other thing to keep in mind when writing a headline, is that it needs to have the keywords you are trying to target. You need to get creative with what you say, but not to the point that the reader isn’t sure what they are about to read.
    Consider writing a headline with one of these models-
    • Number sequence- this gives the reader the number of points they are going to read.
    • Provocative question- ask a question that they just have to know the answer to. Write it in such a way that it peaks their curiosity.
    • How to- people will often type in “how to” do a specific task into a search engine. When you write this type of article, you are going to capture their attention. 
  • Source: How to Write a Great Blog Post Title

Monday, August 8, 2016

RHONDA SWAN CO-HOSTS “MEDIA AND THE CITY” EVENT

Rhonda Swan
www.UnstoppableMomma.com
7009 Lakeview Avenue, South Lake Tahoe, CA, USA
(305) 851-2540
====================================================================================
July 5, 2016
FOR IMMEDIATE RELEASE
CONTACT PERSON:  Rhonda Swan, Co-Founder, the Unstoppable Family
1 (305) 851-2540
RHONDA SWAN CO-HOSTS “MEDIA AND THE CITY” EVENT, AUG. 13-17, 2016
[New York City] – Rhonda Swan, a branding expert, international speaker, and co-founder of the Unstoppable Family and Freedom-Preneur Academy, will be co-hosting Media and the City, a New York-based branding extravaganza for a limited number of female business owners in August. 
Unstoppable Momma Swan and creative media personality Bonnie Bruderer will host 12 entrepreneurial women from around the world in a luxurious New York City location for a full-immersion branding and developing event August 13-17, 2016. 
Swan, an international speaker, personal branding expert, and acclaimed online strategist, has dedicated her life to teaching other business owners, from surgeons to CEOs, to refine their individual brands, messaging, and public presence. She helps them hone their vision and offerings into more perfect alignment with their clients’ needs, creating more revenues and a more beneficial, game-changing impact for their clients. 
As her clients’ businesses grow, Swan and her Unstoppable Family demonstrate a Freedom-Preneur lifestyle by traveling the world and working from laptops. Their earnings are estimated to be well over $1,000,000, and Swan’s been featured in the Huffington PostHome Business MagazineSuccess Magazine, and other publications.
Her co-host is Bonnie Bruderer, creator and CEO of BONBON Networks and the AskBonBon Show. She is also a television producer, starring actress, author, human behavior expert, public speaker, and patent holder. AskBonBon gets individuals, brands, and companies in front of millions of people. BONBON Networks has a combined community reach of 150,000,000 and strong ratings in the female and millennial demographics. 
In a breathtaking Gansavort Hotel Groups property, Swan, Bruderer, and guest experts will tutor participants in branding, production, monetization, automation, and media training.
The women will appear in multiple media platforms such as Brand It, a weekly TV show produced by Pietro Rotondo, a 30-year production industry veteran who currently produces the Morning Show and Sunday Morning on CBS, airing weekly to over 4.3 million homes. They’ll also learn to secure media appearances on radio, weekly press releases, digital magazines, and podcasts, furthering their opportunities to share their brands, businesses, and expertise with the world. Even more crucially, their Media and the City training will ensure that their appearances will be well received.
Special expert appearances will include: Brian Cook, hairstylist of Wall Street Moguls, CNBC, and Cheddar Network; John Thomas of JT Talent Enterprises; yoga expert Dana Campbell, the Burnout Expert; and Joe Gawalis, award-winning movie producer. Famed celebrity photographer Rob Klein will take pro headshots and create branding and marketing images for participants. 
Besides the experiences of Star for a Day, Brand You Inc., and Media Madness, also included are a tour of MNN Networks, a Sex in the City tour, chauffer service, group panel filming, and an exclusive Wrap Party at 230 5th, one of New York’s finest rooftop bars. Attending the wrap will be the production team from CBS, professionals from HBO, CBS, and other networks, and certain well-known actors.
For more information, visit http://freedom-preneur.academy/media-and-the-city/

Create The Hub For Your Business On Facebook

Facebook Competition is Rising - Rhonda Swan

In fact, recent research from Econsultancy shows that 71 percent of brands plan to invest more heavily in social media in the coming year to reach new followers and build brand reputation.
Want to join their ranks and become known in your industry?

Use Social Media!

Facebook is by the far the best platform for promoting brand awareness, as nearly three quarters of Americans adults use the site.

Where to Put Your Social Media Efforts

Each of the social media platforms can be used for different purposes. I’ve found that Facebook is my best bet for reaching my audience. That is not to say that the other platforms are not valuable.
Not sure which social media platform you need to invest your time in? Here’s a few good rules to follow when using a platform to create the hub for your business.
Facebook is a great platform for promoting virtually any brand, due to its very heterogeneous user base.
Instagram is a great option for brands that rely heavily on images, such as clothing companies and retailers. It’s also particularly effective for reaching young adults, Hispanics and African Americans.
Pinterest is an excellent social network to reach women, especially for brands selling jewelry or clothing.
Twitter is perfect if you are trying to spread news and articles. It is also a good way to network with other professionals. While you may not get someone through their email, you can tweet at them to start a relationship.
Finally, if you operate a business-to-business company, LinkedIn is a stronger choice for promoting business-related content and connecting with other corporate influencers.

Learn the Best Times to Post

There are certain times of the day that you should be posting for each social media platform. If you have an internet business, then it is best to post according to the EST time zone. For those that have brick and mortar businesses, you will want to go with the times that your audience is on.
Here are some suggestions to stick with when it comes to posting for best engagement.

Use the Value, Value, Offer Method

When you post, be sure to use the value, value, offer method. This is where you will post at least two value based posts for every offer based post that you share. If you bombard people with your offers, you will turn them off.
Related post: How to Create Killer That Keeps Giving and Leverage Facebook 
Focus your attention on giving your audience a lot of value. When you have given them value, value, then you have earned the right to share an offer with them.

Monday, August 1, 2016

Media & The City Edition of The Bon Bon Magazine

I’ve been working hard with Bonnie Bruderer cooking up a great event for women Freedom-preneurs. A new show is due to come out in the fall called, Brand It. This is a show that is modeled after, Making It.

Media & The City Featured in The Bon Bon Magazine

As part of the promotions for this event and the new show, a new edition of The Bon Bon Magazine will be released featuring a woman from Brand It. This first edition of the magazine has already come out to create buzz about this incredible thing that we are doing.
Be sure to check it out through the link below-

The Bon Bon Magazine


In this edition, they share about the event along with spotlighting one of the ladies that will be on the show. Also, you will find out information about the other shows that are coming out this fall.

The Magazine Will Feature Spectacular Women and Their Brands

It is hard to imagine, but this is going to be HUGE!!! As the weeks have gone on, Bonnie and I have been working to set these ladies up for success. All of these women have powerful brands that they are ready to unleash to the world.
Some of these fabulous ladies include:
All of these women have worked hard to develop products and services that are sexy. I’ve been working with each one on one to refine their message so that they are ready to share it with the world.
I know they are ready for the world, but is the world ready for them?

There’s Nothing Like Brand It

What is so incredible about this new show is that there is nothing else like it. We have invited 12 entrepreneurs that are all women, to come and be a part of this show. The synergy is growing day by day as these ladies encourage one another on in their businesses.
I believe that this show is going to be the first of many seasons that will truly bring hope to up and coming Freedom-preneurs. I for one am feeling excited to see where it goes.

Want to Be On The Show?

If you have a brand that you want us to help you sexify and showcase on Brand It, be sure to learn more through the link below. We would love to see your brand on television along with other great women.

Media and The City Event